VALUE YOUR FRIEND'S OPINION . . . BUT NOT TOO MUCH
Throughout my career, I have had many clients show off my work to their best friends. More often than not, this ends in a positive manner, as majority of these friends will confirm how much more effective the new resume is. There are always exceptions, though! I want to share a recent example.
Six weeks ago, I completed a sales resume for a mid-level professional. I showcased his sales achievements and customized the resume and cover letter directly toward the provided job postings that were forwarded to me. This, in my humble opinion, was a highly effective resume; however, the client's best friend reviewed it and allegedly "tore it apart." Those were the exact words from my client, although, no specific examples were given. The client indicated that his friend decided to take it upon himself to "correct" the resume that I had created. The client was apparently content with his friend's revisions, but wanted to send me the new version so I could have a quick look and possibly proofread it for him. I agreed to look it over . . . what a mess! When I opened the PDF attachment of my client's "corrected" resume, I was in complete shock. The following is only a partial list of the issues and errors found on the new resume:
-resume was extended from 2 full pages to 2 full pages and 1 paragraph
-a generic header was created, which contained the wrong phone number for the client
-many spelling issues were located, including one instance where "pubic" was written instead of "public"
-power verbs and phrases were replaced by soft and weak verbiage, including the following:
"Talked to customers and made new sales everyday"
"Made sure that customers were happy with store products."
"Tried to resolve all co-worker problems in a fast manner."
...those are just three of the sentences with WEAK verbiage. This is the verbiage of a 14-year old's resume, not a mid-level professional. This resume would be frowned upon by over 95% of prospective employers.
Think twice before following your friend's advice on your new resume. If in doubt, please show your resume to 3 or 4 other friends and/or family members. By no means am I the "God of Resume Writing," but I do know more than the average Joe! Please trust my judgement, folks! You won't be sorry!
April 13th, 2012
RESUME WRITING - STRIVING FOR CLIENT SATISFACTION
Every now and then, somebody will ask what I love most about my profession. Writing is a passion of mine and this profession of Resume Writing has enabled me to put food on my table and spend more time with my family (working from home); however, the MAIN reason that this job continues to make me excitedly start the work day Monday through Friday is Customer Satisfaction! Nothing is more gratifying than hearing back from an overly excited client that just accepted his/her dream job after utilizing a resume that I created. This kind of news always has me smiling from ear to ear. During my professional resume writing career, I have compiled an extensive list of satisfied clients . . . and I intend on making that list MUCH MUCH larger! Below is a recent testimonial from a client in the Orlando, Florida area (Lake Mary). This is the kind of testimonial that brings sunshine to a writer’s day even when it’s overcast and raining! I love this job!
"Brian Munger is absolutely phenomenal and I was blown away at the resume he created for me. He took my 3 page resume and coverletter and condensed it to 2 page resume with coverletter that really presented me as a professional that is serious about my career and that would be a strong asset to a company. It has a very attractive layout that is easy to read and really highlights my skills, qualifications and experience right upfront. When companies are looking at your resume, you only have a few seconds to impress them, present what you’ve done and how that can apply to the job you are seeking. The resume and cover letter Brian created for me does exactly that. He wrote my experience and accomplishments in the language that companies are looking for, using industry specific key words to exemplify my career history and really sell my abilities. I was hesitant at first. I thought I had a good resume after spending days working on it and re-working it. But a friend strongly recommended that I get a professional to look at it because this is my career and future that are on-the-line. After receiving Brian’s resume and coverletter for me, in hindsight I wish I would have contacted Brian sooner. It is absolutely what I needed to sell my abilities to companies and get interviews. If you are questioning whether or not to have Brian look at your resume, don’t think about it. Absolutely have him create you a professional resume. This is your career and it is the best thing you could do to get in the door."
Brian Munger is a Certified Professional Resume Writer (CPRW) and an active member of the Professional Association of Resume Writers (PARW). To date, he has written nearly 4,800 resumes and continues to receive positive testimonials from satisfied clients.